Quick-note: Insuring your Business at Exhibitions.
One of the great ways to get your business seen (and products and services sold!) is to exhibit at shows and events – and many of us are doing just that. Preparing to participate in an exhibition requires considerable planning and organising: clarifying objectives; thinking about ways to attract and engage with visitors; designing the stand; training the team and much more.
“In all this activity, one thing you shouldn’t forget is to check your insurance.”
Says Colin Bannister, Client Director at Qualitas.
“I recommend speaking to your broker as soon as you book your stand and have decided what activities will be involved. They will confirm the existing insurance protection you have in place and can recommend any extensions of cover you may need, especially if your event activities are not in keeping with your normal business activities.”
Most event organisers will require you to provide evidence of Employers and Public Liability insurance. In addition you should consider insurance for the equipment and stock you are taking, whether it belongs to you or is hired. Make sure your policy covers these items whilst in transit, kept in vehicles overnight and at the exhibition venue during the day and overnight if relevant.
The great news is that for most exhibitors, current insurance arrangements can be extended at little or no additional cost. For some businesses it may be necessary to purchase annual or one-off exhibition insurance cover, for example if exhibiting is a major part of your business operation, if you exhibit overseas or if you require particularly high liability limits.
Call your insurance broker and share your plans to exhibit, then you can focus on making the exhibition work for you knowing should anything go wrong, your insurance arrangements are in place.
For more guidance on protecting your business at exhibitions or to discuss your business insurance needs please speak to Colin or a member of the Qualitas team today on 01684 217555.